Deepening China's Motorsport Roots
VESLEE Joins Hands in 2024 CEC China Endurance Car Championship
In 2024, Veslee welcomed a new partner, the "CEC China Endurance Championship." Both parties will leverage their respective strengths in a strategic partnership to engage in deep collaboration in the field of motorsports in China.
The China Endurance Car Championship (CEC), abbreviated as CEC, is an A-class national-level sports event approved by the China Automobile and Motorcycle Sports Federation and included in the annual competition plan of the General Administration of Sport of China. The event adheres to the principles of fairness, impartiality, and openness to promote the development of automobile sports in China and to promote the culture of racing. It aims to create a diversified competitive platform. Since its inception, CEC has filled the gap in endurance racing in China. The event consists of three main categories: GT Cup, National Cup, and Manufacturer's Cup, covering various types of racing such as prototype cars, GT, TCE, and touring cars. After six years of development, CEC has become a platform enthusiastically participated in by China's top drivers and teams. It is a competition with rich categories and intense competition, and also one of the most influential events domestically.
"VESLEE - Automotive Beauty and Care Expert" brand, with its outstanding product quality, perfectly inherits the brand management concept of German VESLEE - "Quality is the foundation of the brand"; in today's world, whether it is professionals in the automotive beauty and care industry or other consumers, the demand for high-quality products is constantly growing. Veslee's meticulous attention to product quality and rigorous self-pursuit have won widespread recognition from consumers for the brand's self-positioning.
The brand's product lines include: Automotive Engine Fuel System Care Series, Automotive Engine Air System Care Series, Automotive Engine Lubrication System Care Series, Automotive Transmission Care Series, Automotive Air Conditioning System Care Series, Automotive Engine Cooling System Care Series, Automotive Brake System Care Series, Automotive Interior Cleaning and Care, and In-car Environment Management Series, Automotive Paint Beauty and Care Series, Automotive Chassis Care Series, Automotive Tire and Wheel Hub Care Series, Automotive Glass Care Series, and Advanced Automatic Paint Series, totaling 13 series.
"Veslee - Automotive Beauty and Care Expert", whether in the past, present, or future, VESLEE always adheres to winning the future, surpassing the industry and oneself with quality as always.
This collaboration marks a significant step forward as VESLEE joins hands with a national-level automotive event in China. As an official partner of CEC, VESLEE will fully leverage its expertise in automotive beauty and care, deeply engaging in the process of motorsports, and sparing no effort to provide top-quality products. Through this collaboration, VESLEE aims to showcase its brand strength in endurance racing, while partnering with CEC in areas such as racing technology, event operations, and cultural exchange.
As a leading endurance racing event, CEC has always embraced innovation and explored diverse approaches to event operations and marketing. With this strategic partnership with VESLEE, the future of CEC China Endurance Car Championship promises to bring even more innovation and excitement to Chinese motorsports. Stay tuned for more updates!
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